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Your focus for Module 2 is DECIDE. What I teach you in this lesson is a critical foundation piece for the rest of the course.

Completing this module will prevent you from hitting a roadblock next week when we begin creating our content.  Think of your work this week as making decisions.

Paralysis and inaction are the subtle enemies of successful marketing.  Remember:  version ‘one’ is better than version ‘none.’  Don’t get caught up in perfection – make your choices and get into action.

Here is what we will be covering this week:

  • How to determine what your lead capture magnet (aka freemium) will be
  • What story you will tell through your autoresponder series
  • Which mode you will use
  • What home base marketing channel you will use as your ‘go-to’


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Leads You

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